INDELIBLE

Details

An essential team coaching session for small business leaders and emerging marketers who want to understand how great marketing actually works. INDELIBLE breaks down the full marketing landscape—so you can build a strategy that connects with customers, supports your business goals, and makes a lasting impact. Session Overview Marketing isn’t magic—it’s a process. But for small business leaders or professionals new to the role, it can feel chaotic and unclear. This high-impact workshop provides a clear, complete picture of how marketing works across a business lifecycle. You’ll explore key concepts like branding, targeting, digital tools, messaging, budgeting, and KPIs—plus when and how to use them. Real examples and personal questions are built into the session to make the learning practical, not theoretical. Whether you're just launching or trying to organize what you've already started, INDELIBLE gives you the structure and strategy to make your marketing matter. Who It’s For • Professionals shifting into marketing roles for the first time • Digital or creative specialists wanting to understand full-funnel strategy • Junior marketers seeking big-picture perspective • Entrepreneurs and small business owners building their brand Key Outcomes • Understand the core functions of marketing and how they interconnect • Learn how to shape your brand and messaging for customer connection • Know which tools to use when—and how to measure their success • Build a marketing roadmap aligned with your business goals • Get clarity on your next steps, with personal guidance during the session Format • In-house or online (Zoom) • Max 16 participants • Duration: up to 5 ½ day sessions What’s Included • Key marketing theory with up-to-date case insights • Case studies and scenarios • Practical tools and frameworks for planning and prioritizing • Personal checklist for your marketing roadmap • Curated list of resources, platforms, and further reading